Most Internet users would agree that purchasing any product or service online could have many outcomes ranging from being more than happy at the quality, speed of delivery and price, to the feeling of being ripped off leaving you totally disillusioned, disappointed and confused.
The development and increase in the number of Internet businesses makes it easy to find numerous products or services that fit your criteria. However due to this vast number of options all apparently giving good value for money, this makes online shopping a potential nightmare.
How does the consumer decide which provider offers the best value for their money?
Bearing in mind that each consumer is unique in how they make the final decision about who to buy from, one solution should be to seek out a product review.
Consumer product reviews are suppose to be independent opinions about the products or services available from people who are unconnected from the product, in other words provide a totally unbiased opinion.
Product reviews should consist of product details, value measurements, personal editorials and frequently contain favourable comparisons to similar products.
Certainly a large selection of websites - a good example is Amazon - directly selling consumable goods such as books, electrical goods, etc see the benefit of including reviews from the consumer who has already bought the product. This is a way to establishing trust with their visitors, the reasoning is that this should prompt return visitors wanting unbiased information and a certain amount of extra reassurance.
But what about the Internet marketer trying to get hold of a true impartial review or rating of a product or service? Imagine if you are looking for a great online program, but with all the scams and half-truths on line whom do you trust!
Many sites review products with which they have an affiliate relationship with, could it be expected that they would provide unbiased reviews? I think not.
Have you ever been a victim to a well-written sales letter only to find out later that the product you bought didn't live up to the promises. Every time you see a sales page do you now get defensive and sceptical, always questioning whether the product or service being promoted can do what it says. If that is the case then maybe check out the following websites, which do claim to provide reviews applicable to the Internet Marketer.
1. TopTenREVIEWS Quote from their home page "Have you ever spent hours online or at the store trying to figure out which product to buy? At TopTenREVIEWS, we help you cut through the clutter to find the product that's best for you. We provide in-depth reviews, side-by-side product comparisons, industry-related news and articles, and qualified links to purchase products for Software, Web services, Movies and Hardware."
2. ReviewBooth Your online Marketing Review Magazine. Categories include, ad tracking software, affiliate marketing, copywriting, affiliates networking, google adsense, marketing books, marketing experts, PPC search engines.
3.RatingsHub, Quote from their home page "A free site to help all Internet marketers get independent reviews and ratings from people who buy Internet marketing products and services? You need a referral code from an Associate Editor to be able to access the site. The Editor and Associate Editors have one purpose, to create extraordinary value on the RatingsHub review site and in the free newsletter. This allows them to build a long-term relationship with their subscribers, so that the site and the Newsletter becomes essential reading to help the Internet marketer pursue their Internet marketing business." . For example RatingsHub.com allows you to get feedback from real people on what Internet marketing products they've used themselves and what they really thought of them. Before you spend any more money on Internet marketing products or the next possible money making system - find out what other users really think of it.
In conclusion for the Internet Marketer it has got to be an enormous benefit knowing that you can read unbiased reviews relating to all sorts of Internet marketing products ranging from hosting companies to software automation tools.
About the Author
David Rickinson is involved with a variety of Internet businesses including JV Internet marketing. He has recently become a Spoken Network partner after realizing its potential. http://www.spokenselect.com http://www.ratingshub.com/invite/rickd1.html
