One of the things that the World Wide Web has done in the lives of the human race is to greatly speed up the process of getting many things done.
For instance instead of sending snail mail and waiting for days to receive a response, we now have email, which is instant and is capable of getting you an instant response. This means that virtually any marketing plan and strategy can be implemented and executed at a much higher speed.
Although in recent times email marketing has run into all sorts of problems, mainly caused by illegal spamming, the facts are that legal and legitimate email marketing is still one of the most effective marketing methods any online entrepreneur can put to use online.
The right way to use email is to send only to opt-in email lists or persons who have opted to receive the mail. What happens is that it all starts with a webmaster carefully harvesting email addresses from persons who visit their web site. Over a period of time they are then able to build up a huge opt-in email list that they can then email offers to and generate substantial sales from. Another valuable use of these email lists is to secure regular repeat visits to the web site.
A good-size email opt-in list can take years to build.
Fortunately there are other very viable options. You can either place an advertisement in an existing email newsletter or you can purchase an existing opt-in email list to mail out your offer to.
Either way the huge advantage that you’ll enjoy is that you will get an instant response to your message and hopefully instant sales, if you have crafted your message and offer properly.
Of course you have to be extremely careful about where you purchase your list for emailing or even which email newsletters you choose to place your advertising message in.
An Opt-In email list means that the email list only has users that have opted to join a specific email list, when you decide to use email marketing for your next campaign I suggest making sure your email list is 100% opt-in.
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Terry Detty, 42 years old, married, internet guru by experience and writes because he loves to. In addition to writing about internet marketing he does a little bit of link building, and occasionaly will get out for a short walk. He reads a lot and generally likes to have his hands occupied.
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