Wednesday, June 13, 2007

How to Double Your Sales with this Easy Secret

One of the most important aspects of Internet marketing is the ability to sell multiple items to the same customer. If every person who came to your site only bought one item and never came back, you would have to continuously drive more and more fresh traffic to your site to experience growth in profits. This is how many Internet marketers go about running their business. I have found that the more sales you can make to each and every one of your visitors, the easier your job becomes. It is a known fact that people who have already bought from you once will be much easier to sell to on subsequent occasions. Think of how much more profit your online business would be producing if every one of your customers made at least four separate purchases from your site over time.

I have found that the best time to get many people to make a second purchase is immediately after they place an order. It is at this time that their trust in you is at an all time high. You have successfully convinced them that you are looking out for their best interests and are offering something of great value. If they didn't feel this about you they would not be ordering. So how do you go about selling the person another item right after they have finished making their first purchase? It is actually quite simple. I am amazed at the number of marketers who fail to utilize this tactic. Here is what you do: Create a thank you page your customers are taken to after they finish ordering. On this thank you page include an enticing offer for another related product. This product should compliment or enhance the item the person just purchased. The reason this works so well is that you catch them when they are still in the mindset to buy. They probably still have their credit card out. This makes selling them on the second product much easier.

You will find many people respond positively to your thank you page offer and order. This will make your profits explode. I have seen my Internet profits rise by 57% since implementing this simple thank you page offer. If you don't have a second product to offer that's no problem. You can easily offer an affiliate product. All you need to do is find something that matches what you already offer and recommend it. This is a simple and effective remedy if you don't have a second product of your own to offer. I strongly recommend that you don't let the selling power of thank you pages go to waste. Add this simple offer and watch your profits explode!

About the Author
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