Tuesday, July 17, 2007

Why you need Ecommerce Website Design

If you sell products online, an online credit card payment processing system is essential for your business. Even if your product is unique, you will miss many sales if you don't process credit cards online. Nowadays, buyers don't want to print off a form and mail you a cheque. They want your product and they want it now.
An effective ecommerce website design can increase your online business substantially. However, there is a lot more to it than just taking orders. You will need to set up a shopping cart on your website. Besides a shopping cart, you will also need an internet-ready merchant account.
To get a merchant account, you can either go to your bank or to a third party payment processor. The third party credit card processor handles payments by credit card and sends payment to the business owner, less their processing fees. Some popular third party credit card payment processors are Paypal, ClickBank and 2Checkout.

An effective ecommerce website must answer the following customer’s questions:
* Does the website look professional and attractive?
* Is the shopping process easy?
* Is it optimized for search engines?
* Is it easy for buyers to find products easily?
* Does it include an option to search products?
* Does it build trust in the company?
* Can they checkout easily?

Online buyers need to be able to find your products easily and trust you to deliver the goods. Your ecommerce website design should instill confidence and entice shoppers to buy your products. Include benefits of the products to persuade shoppers to buy.

Does your ecommerce website design encourage repeat customers? Return shoppers are the key to your success. Online store owners who have a positive shopping experience will get repeat customers.

Create an ecommerce website design that maximizes online sales. This means ensuring every aspect of your customers' online shopping experience is satisfactory. Make your ecommerce website easy to navigate and informative enough to enable buyers to make decisions quickly and buy your products.


http://www.articlelinksdirectory.biz/Article/Why-you-need-Ecommerce-Website-Design/21403