Tuesday, November 13, 2007

Rules to Follow for Internet Marketing

Internet marketing can be confusing for most people. If you are at all familiar with the Internet, then you may believe that content riddled with keywords is the key to success. However, this is not necessarily the case. The content needs to read well, be informative, and not consist of mindless plastering of keywords throughout the copy. Content is EVERYTHING!

Many of us have limited time and cannot be troubled to write the articles that will sell what our company has to offer. Also, many of us simply do not have the necessary skills.

There is no need to go reinventing the wheel, so here are four simple tips to help you with your web content.

One: Humorous Quotes are Always a Good Idea

Try crafting a web page geared towards famous and amusing quotes. This is an often missed method for attracting visitors to websites. You can use books already out there to help you such as: "Great Quotes from Great Leaders" by Peggy Anderson. Or, try typing some popular quotes into search engines and this will lead you straight to sites filled with great quotes to use.

Finding the perfect quotes takes some effort so be sure to make some time to finding them. You can either copy and paste them to your website or, if you have the means to do so, pay someone to do it for you but be sure there is a link to your website somewhere on the page.

Two: Existing Internet Articles

You will seldom see any online copyright laws enforced. You can basically copy text, rewrite it, and then sell the material you locate. While investing money into a copyright website is an option, it is often too costly for most small businesses. You will generally find it pretty easy to research the material, then reword it, rather than start from scratch.

It is unethical to "steal" the material, but it isn't uncommon to use the material as a resource.

3. Use Directory Pages

The popularity of the Internet is in no small part due to the fact that it is a great resource for locating information. Surfers are constantly browsing topics on self-improvement, home decor, and a number of products and services. Every link they use gets them that much closer to finding the information they seek. Your site would gain more traffic than you would think simply by adding in a directory page.

Adding a directory will put your site up next to the search engine directories. Visitors are likely to bookmark your site, which means they will return. Of course, you don't want to lead business away from your company. Instead, add link partners that are not direct competitors. This will add to your exposure.

Four: Content For Free

Other people's work is the best time saver you can find. Why spend all of your time holed up next to the computer when the world is filled with writers just itching to take care of it for you? Use an online directory to find people willing to help you with your articles and help market your website. There is a site named www.arciticlecity.com that can help you locate the right writer for you and your business.

In the end, you will have a fully operational site in far less time and with less hassle. Keywords and content are vital for success but why worry about them yourself when people with far more experience are willing to provide it to you at lightning speed?




http://www.articlejoe.com/Article/Rules-to-Follow-for-Internet-Marketing/34072